This is going to be a list more than anything…
- Accounting – my UoPeople course this term is Financial Accounting 2. Honestly, I’m really struggling to keep up with my “formal” education given my current workload. I got an 88% on my first exam last night – not bad, but not great either. I’d really like to get an A in this course.
- MailChimp – kinda of unintentionally, which is how most of my learning happens. A client requested that I prepare an HTML email template for her and rather than start from scratch I decided to use MailChimp’s visual editor to get me to a point where I could start to write custom code. I would up figuring out all of MailChimp’s little shortcodes in the HTML and in-line CSS that open up editing options in their visual editor, which was fun. I also found myself copying and pasting code between MailChimp’s editor and Mozilla Thimble to play around with options before finalizing the template and sending it back to my client.
- Google Adwords – I’ve got a meeting next week with a client who needs help with pay-per-click advertising, and Adwords is the best place to start. However, I’ve never used Adwords. So I’m taking some time every day to study up and get the basics down before I go off formulating a complex strategy…I want to make sure that whatever strategy is selected will actually work! So far I’ve covered keywords (including negative keywords), dynamic display ads, Adwords extensions, and I’ve even created my first campaign for WaltersWorks with a very limited budget.
I know there’s more but I’m out of time for today! What have you been learning lately?